Liz Lemarchand
Liz Lemarchand is the Chief Operating Officer of MediaDev, a global IT marketing firm. She has 20 years of marketing experience and provides strategic counsel to software vendors both large and small.
Why France is the New Incubator for Start-up ISVs
France is known for a lot of things: fine wine, designer clothes, succulent cuisine… and now it’s starting to be recognized as one of...
Why ISVs Need Agile Marketing
Software developer Dr. Jeff Sutherland co-created Scrum, which he has deemed, “the art of doing twice the work in half the time,” (which is...
