Home Authors Posts by Mike Monocello

Mike Monocello

32 POSTS
The former owner of a software development company and having more than a decade of experience writing for B2B IT solution providers, Mike is co-founder of DevPro Journal.

5 Lead Generation Strategies for Software Startups

As a startup software developer, you have a lot on your plate. In fact, it wouldn’t be surprising if you are currently juggling the...

Payment Integration Advice for ISVs: Terminal Selection & Support

Last week, Scott Agatep, COO for POS Portal, a ScanSource Company, explained why “easy” payment integrations don’t have to be a myth. As a...

Legalized Cannabis Creates Opportunity for Bold Software Developers/ISVs

The legalized cannabis industry provides, for the first time in maybe decades, the introduction of a new vertical for IT solution providers and ISVs....

ISVs: Keep an Eye on These Healthcare Trends at HIMSS

The healthcare industry has always offered IT solution providers great opportunities. However, with the recent emphasis on improved patient outcomes and various new regulations...

Is it Time to Let Someone Else Manage your Cloud?

Earlier this month I came across an interesting article written for MSPs (managed services providers) and their potential role in helping ISVs manage their...

How Does your Software Align with the Hottest M&A Trends?

At RSPA Inspire 2018, a business thought leadership conference I recently attended, Jeff Riley, VP of mergers and acquisitions, for The Corum Group, gave...

Here’s Where ISVs are Failing in Their Marketing

Last month, DevPro Journal shared some results of a joint marketing survey conducted with value-added distributor BlueStar (via their ISV Connect program). Seventy-nine ISVs...

NRF Illustrates Key Role ISVs and Partners Play in Retail Revolution

Whether you’re an ISV that specializes in retail technology solutions, or you’re just a consumer, we’re all aware of the transformation taking place in...

Self-Ordering Kiosks Alter the Restaurant Industry

When looking back over the past 12 months, a lot has happened in the restaurant IT industry. Most prominent are the acquisitions of several...

ISV Field Service Trends: 2017 Recap/2018 Predictions

What was 2017 the year of in field service? Robert Cortopassi, President, OpenEdge: “2017 was the year of payments mobility. Arguably, industries involved with Field...

David vs Goliath: How Addigy is Challenging Much Larger Competition

In the corporate world, PCs, laptops, and mobile devices can be a nightmare to manage. Patches, troubleshooting, and routine maintenance for tens, hundreds, and...

What’s Your Criteria for a Cloud Provider?

For software hosted in a cloud environment, the most critical decision an ISV can make is selecting the cloud provider. With companies such as...

ISV Marketing: What Works (and What Doesn’t)

DevPro Journal and value-added distributor BlueStar (via their ISV Connect program) recently conducted a joint survey of 79 ISVs concerning their experiences with marketing. Specifically,...

Are You Making These 6 Common Sales & Marketing Mistakes?

For many ISVs, sales and marketing is an afterthought — you’ll spend thousands of hours developing a powerful solution only to struggle getting it...

Editor’s Road Notebook: Epson ISV Conference 2018

There are very few conferences built specifically for ISVs and one of them just took place. Epson held its third annual ISV conference in...

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Actionable and inspirational articles for B2B software developers
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