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Michael Zuercher

Michael Zuercher
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Michael Zuercher is CEO and co-founder of Prismatic, a leading embedded integration platform (embedded iPaaS) for B2B SaaS companies. A second-time founder, he previously scaled a software company whose product had hundreds of integrations serving thousands of customers. He passionately believes that B2B SaaS companies need a better way to build and manage integrations.

The Growing Importance of B2B SaaS Integrations

Discover the pros and cons of building your own integrations versus using an embedded iPaaS (integration Platform as a Service) solution.

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