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Penny Townsend

Penny Townsend
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Penny Townsend serves as Chief Product Officer at Qualpay, a company which she co-founded in 2014. With over twenty years of executive experience in the payments industry, Penny leads Qualpay’s business, marketing, product and operations strategies. A frequent speaker at industry events, Penny is passionate about empowering women and minorities, particularly in the payments industry and product management roles. Penny holds an MBA in E-Commerce and Telecommunications from the University of San Francisco.

Why Payment Analytics is Essential for Business Success

The ability to turn payment transaction data into actionable insights is rapidly becoming a critical asset.

Unveiling the Power of Interchange Optimization for ISVs

Optimizing interchange fees presents a significant opportunity to enhance financial efficiency and bolster the bottom line.

Want to be a PayFac? Three Questions All ISVs Must First Ask Themselves.

Finding the right payments partner is an important investment to consider for any ISV looking to identify and capture new revenue opportunities.

What Your NPS Score Says About How Competitive You Are

Your net promoter score (NPS) should never be the be-all-end-all measurement driving corporate decisions, but it can be a helpful data point to assess the health and success of your business.

Platform as a Service: 2023 Outlook and What Developers Need to Know

Here's how ISVs can take advantage of the growing PaaS market and the opportunities available to them.

The Fundraising Founder: Understanding the Steps from Ideation to IPO

Part of being a successful founder is knowing who to accept money from and when. Here's fundraising that advice startup developers should heed.

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